Spotify ramp up online war
10:04 GMT 28 April, 2010 | Posted by EuroVoice Team
Spotify today launch a multitude of new features designed to merge music streaming with social networking. The services will see them rival Mflow who launched a similar concept recently.
Spotify now allows users to merge their iTunes library with the service and allow music to be exchanged between friends on Facebook.
Spotify CEO Daniel Ek told the BBC, 'We’ve enabled people to share music through their friends on Facebook really, really simply and we’ve also managed to make it so you can play your own music through the Spotify client. That’s in a nutshell what we’ve done.
'We’ve married the best of Facebook and iTunes and also on top of that we added a library with more than seven million tracks which people can discover, so that is Spotify today and the next generation of Spotify.'